Nielsen representatives were very detailed about the process they've been going through to enhance the technology the top 48 markets use to encode their signal and how that signal is picked up by the PPM. Some believe this was spurred by Voltair. Nielsen says this has been in the works for a very long time because of how complicated the process is and all the testing that needs to be done. Arun Ramaswamy leads Global Engineering for Nielsen. He explained that careful steps need to be taken to preserve the integrity of the currency and get the final product, an enhanced watermark, out into the market. He also said Nielsen worked extensively to hide the watermark better, taking a series of steps to make it more robust and strong. READ MORE.
You'll have to decide that for yourself. It would appear that if the Nielsen watermark enhancement delivers, it just might be. That's probably what Nielsen wants as time goes on. We did hear this interesting suggestion from a manager who saw both presentations at the Radio Show. READ ON.
It was standing room only - including about five Nielsen employees, among them EVP/Managing Director of Local Media Matt O'Grady - for Geoff Steadman's presentation about Voltair. Steadman began his presentation by saying, "Sometimes innovation is disruptive." That was the understatement of the Radio Show. Voltair has turned the ratings radio uses into a daily topic of conversation. The processor has everyone wondering if radio stations are being properly picked up by PPM, and managers are asking whether Voltair increases ratings. And some advertisers are wondering if all radio stations are playing on a level playing field.
The winners of the annual Radio Ink Radio Wayne Awards were named Thursday morning at the Radio Show's Advertiser Breakfast, in categories including GM, Market Managers, and Director of Sales of the Year, with Beasley chief George Beasley taking this year's honors as America's Best Broadcaster. Seen here is Radio Ink Chairman Eric Rhoads, with all the happy winners. Who else took prizes? Click here to find out!
As Commissioner O'Rielly was speaking to broadcasters at the NAB Radio Show in Atlanta, there was chatter in the room about Commissioner Clyburn sending around a new position she'd taken on the FM translator filing window for AM broadcasters -- the very idea she proposed in her AM revitalization speech exactly two years ago. The speech which was loudly cheered by broadcasters. Clyburn now says the tone and substance of the AM discussion has gotten "incendiary and misleading," and she now supports Chairman Wheeler's position of a a 250-mile waiver for those who already have translators. GET THE DETAILS HERE.
Perhaps because he sees the FM translator window for AM broadcasters about to die an ugly death, FCC Commissioner Ajit Pai issued a statement hoping to put pressure on his colleagues to keep the window idea alive. Pai called out Commissioner Mignon Clyburn who first suggested the idea two years ago at the Radio Show in Orlando. Pai said the moment to decide has arrived...
That's what the head of the FCC Media Bureau's Political Programming Robert Baker told Radio Show attendees Thursday. And he gave out his phone numbers, so here they are: at the office 202-418-1417, his cell is 202-253-8419, and his home phone, 301-469-8997. You can also reach him by e-mail at firstname.lastname@example.org. 2016 is expected to be a huge year for political advertising and if you have any questions about candidate ads, issue ads, or anything related to political advertising, Baker says, "I'm available 24-7. It's part of my job and I enjoy doing it. You will find the experience to be quite satisfactory."
FCC Commissioner Michael O'Rielly not only made a short speech at the 2015 Radio Show Thursday, he was also a presenter at the Marconi Awards Thursday night. During the Marconi's, O'Rielly said he didn't have a radio voice and he wasn't funny (like Rickey Smiley), which got laughs from the audience. During his speech earlier on O'Rielly made it clear he wasn't joking when he said pirate radio was an "attack on the integrity of the airwaves," and he wanted every one of them taken off the air immediately. Here's what O'Rielly had to say.
The 2015 NAB Marconi Radio Awards were held Thursday night in Atlanta during the 2015 Radio Show. The events was hosted by syndicated radio personality Rickey Smiley. Hubbard Radio won multiple Marconi's throughout the night and Steve Harvey was named 2015 syndicated personality of the year. The Marconi's are given to radio stations and outstanding on-air personalities to recognize excellence in radio. Here's a rundown of everyone who won a Marconi this year..
Just about the same as last year. The NAB and RAB say there were 2,170 registered attendees at this year's Radio Show in Atlanta. The attendance for the 2014 Radio Show in Indianapolis was 2,079. It was also announced that the 2016 Radio Show will be held at the Omni Hotel in Nashville.
Nielsen and Westwood One announced Thursday that Westwood One has signed a multi-year extension to use Nielsen BDSradio measurement exclusively across its Cumulus stations and Westwood One 24/7 syndicated programming. Nielsen BDSradio is a measurement tool for streaming, airplay, and sales data for the record and radio industries.
(By Chairman Eric Rhoads) We received quite a few comments about Eric's editorial on the Cumulus management changes that took place on the first day of the Radio Show in Atlanta, the hometown of Lew Dickey and Cumulus' HQ. In case you missed it, here it is again. Check out the comments that follow.
The Washington State Association of Broadcasters announced that, effective January 1, 2016, Keith Shipman will become the Association's President & CEO, succeeding Mark Allen who is retiring. Shipman has an extensive history in the broadcasting industry in Washington and Oregon.
Wes McKane will be moving from 103.7 KISS-FM to join Elizabeth Kay on 99.1 "The Mix" for the new morning show Wes and Elizabeth weekdays from 5 a.m. to 9 a.m. starting Monday, October 5. With McKane's move, The Judge will become a permanent part of the new Riggs, Alley and The Judge morning show weekdays from 5 a.m. to 10 a.m. on 103.7 KISS-FM.
Entercom's KBLX in San Francisco is adding comedian Mark Curry to a new morning show. Beginning Monday, October 12 Curry will be joined by Victor “Big Daddy” Zaragoza and Kimmie Taylor, both of whom have collectively been with KBLX for over 15 years. Curry is best known for his starring role on the ABC sitcom Hangin’ with Mr. Cooper. He has also served as a host of the syndicated series It’s Showtime at the Apollo. The new show will repalce the syndicated Steve Harvey morning show.
ESPN Radio's Ryen Russillo and Danny Kanell, now holding down the 1 – 4 p.m. ET, will also be simulcast in full on ESPNEWS beginning Monday. The show debuted August 31. Russillo was named co-host of ESPN Radio’s Scott Van Pelt Show in May 2009. From June – August 2015, he hosted The Russillo Show with a group of alternating co-hosts, including Kanell.
It's exactly the kind of data radio needs to keep churning out and delivering to skeptical advertisers. This was brand new data released Wednesday by Nielsen's Carol Edwards. She said this was an independent Nielsen study, which looked at four major campaigns, done by four major department store brands. The results of that study showed that radio delivered $17 in sales for every $1 in advertising spent. The study also showed exposure to a radio campaign drove a 10% increase in overall sales, 3% increase in the total number of buyers, and a 6% increase in dollars spent per buyer. READ MORE.
Connoisseur CEO Jeff Warshaw is not one to hold back. He has opinions about the radio industry on what he believes is holding it back and ideas he believes will move it forward. He was probably only half joking when, during Wednesday's opening panel, he said the government should mandate that radio can only play 10 commercials per hour. He also believes that with iHeart and Cumulus as over-leveraged as they are, it's hurting the entire radio industry. We spoke to Warshaw after the panel Wednesday and asked him to elaborate on a number of the subjects he spoke about. Listen to what he had to say HERE.
Radio continues to churn out study after study that proves radio works for advertisers (see story above). So the question that continues to dog managers and executives around the country is, with so much evidence that listenership is still strong and advertisers are ringing the cash register, why doesn't the revenue follow. On a panel called "Agencies Speak," Wednesday afternoon at the Radio Show we got some answers.
Radio Managers are all hyped up about programmatic. It's understandable. They are being told it's how advertisers will buy all media soon and they are being lead to believe this type of buying will increase their revenue. They like hearing the revenue part for sure. Radio Show organizers certainly understand how big the issue of programmatic has become. The topic was covered in a ballroom, rather than a smaller meeting room, and it had two back-to-back panels that lasted 90 minutes. So what happened?
Wells Fargo analyst Davis Hebert gave Radio Show attendees an update on the economy and the Wall Street view of radio. It's a presentation usually given by Marci Ryvicker, however she has a scheduling conflict this year. Davis started out by providing some data on advertising and said radio's number one category, automotive, is still very strong. He said the projection through September is 18 million vehicles sold, which is the best that industry has done in a decade. The downside? Advertising spend is softening because dealers are having no problem moving vehicles. Hebert also said political ad spending is expected to hit $4.5 billion in 2016. How much will radio get? LET'S FIND OUT.
That was the message several radio executives wanted to get across at the first panel of the day at the Radio Show in Atlanta, Wednesday. Beasley Broadcast Group CFO Caroline Beasley said, "Pandora's revenue is about 2 percent of radio's revenue and even that didn't all come from radio. Their listenership has plateaued and they are now dealing with competition from Spotify and Apple." READ MORE.
(By Buzz Knight) Today is the most competitive time with regard to audio consumption. Everywhere we turn a consumer can turn to everything from personal collection as a choice, to multiple other audio options. We are one of many choices that hopefully over time can turn into a first choice habit. So why do great radio brands matter? Let me explain how we can learn from the value proposition of great brands and use this knowledge to fuel even greater radio brands?
(By Jeff McHugh) I remember the first time that I watched the motion picture classic, Casablanca. As a boy, I wanted to be a cool, tuxedo-wearing leading man like Humphrey Bogart. I remember watching that film wondering how someone like Bogart's character, Rick, got to be tough as nails.
(By Loyd Ford) Big users in social media give you less time to impress them. They're moving fast (at least between content they view). Maybe I should say it this way: They're moving on. Whatever your content is, "they" don't care. You have to give them something undeniable now. It's more than that. Much more. The visual has to be eye-catching in an environment where everyone is trying to be eye-catching.
The awards are named after Detroit's own Bill Burton - the guy who tirelessly worked to promote the benefits of advertising on the radio to the automotive industry and whose famous mantra was "Be Fabulous." Bill passed away this past December. The "Be Fabulous" awards are a tribute to his incredible impact. HERE ARE THE DETAILS.
Opinionated, smart, and right in the heart of the digital audio transformation: That applies to both Adam Carolla and Norm Pattiz. And they'll both be at Jacobs Media and Radio Ink's DASH Conference in November. There are a lot of people doing podcasts today, but only a few know the secrets to making them successful. In this sitdown interview with Pattiz and Carolla, Jacobs Media President Fred Jacobs will explore what it takes to create and grow podcasts that hit the sweet spot with listeners and advertisers.
Radio has seen plenty of in-car competitors before, and radio has thrived. But the "connected car" is something different: Consumers are immersed in the Internet in a way they could never have been with radio's in-car competitors of the past, and there's no reason to think they won't love it in their cars just as much as they do in the rest of their lives. With the "connected car" now a reality, can radio survive? READ ON.
Author and veteran political consultant and commentator Dick Morris is joining the lineup at Forecast 2016 as a keynote speaker, where he'll be speaking about "Decoding the Presidential Race." "We are very pleased to have Dick Morris join us at Forecast," Radio Ink EVP Deborah Parenti said. "In what is proving to be a most unusual political season so far, his seasoned perspective should be of especially high interest to anyone trying to gauge where the future of the country and its economy may be headed."
iHeartMedia CEO Bob Pittman will be the keynote speaker at this year's DASH Conference, November 4-5 in Detroit. Eric Rhoads, Chairman/Publisher, Radio Ink, which co-presents the Dash conference with Jacobs Media, said "Bob Pittman is not only the great evangelist of radio, but he is also leading the radio industry into the future. We are honored to have him present his compelling and thought provoking vision to Dash attendees." Pittman added, "Radio is unequalled in terms of its importance to the consumer, and nowhere more than in the car. The first thing most people do when they get into the car is turn on the radio - because our personalities are your trusted best friends sitting next to you, providing the entertainment and information you need throughout your day. And with the growth of the digital dash, we have even more opportunities to make radio available where our consumers want to find it."
It's going to be a tumultuous 2016, and that's why we're so pleased to announce that Greater Media Chairman/CEO Peter Smyth and Sugarloaf Rock Capital Managing Partner Drew Marcus will be serving as co-chairs of Forecast 2016, set for November 20, 2015 in New York City. As Radio Ink Publisher Eric Rhoads says, "With so many critical business and financial issues continuing to face the radio industry, we are extremely pleased to have Peter Smyth and Drew Marcus provide their guidance to this year's Forecast."
Radio Ink's third annual DASH conference in Detroit, held in conjunction with Jacobs Media, will take place November 4 and 5 at the Westin Detroit Metropolitan Airport. If you were on the fence about attending, now's the time to jump off. Here's A LOOK at this year's agenda. The battle for audio space in the DASH continues to be one of the biggest issues facing broadcasters. This is a must-attend conference if you consider yourself a cutting-edge broadcaster.