Is Digital A House Of Cards?
Angela Perelli
10 Ways To Seize Topical Stories
"The Avengers." "The Hunger Games." "Twilight." Local teams in the playoffs. The Olympics. A major concert announcement. On days when there's nothing going on, it's a challenge to be topical. On other days, it's a crime not to be.
What Radio Can Learn From Tim Tebow
“When guys say ‘I’m not a role model’. Well, yes you are. You’re just a bad one.” -Tim Tebow. Tim Tebow is a true HD character. He's authentic, real and honest. He's passionate, principled and inspiring. He has heart. He’s vulnerable. He’s the boy next door and an underdog. After years of Athletes Behaving Badly with money-grubbing, drug arrests, assault charges and worse, here comes good looking, God-loving, squeaky clean Tim Tebow.
Writing Funny For Radio
(by Angela Perelli) If you struggle with finding your voice and your humor in your writing, you’re not alone. Radio people, hired to talk on the radio, are now required to write too. Blogs! Status updates! Tweets! And you thought you were off the hook. Write to Done, a writing blog, posted tips on getting more humor in your writing. Many of the tips are parallel to what makes funny radio, and yet we read social media posts and blogs all the time that lack these basic elements.
What’s Your 2012 Storyline?
(by Angela Perelli ) You already know that serial content that pays off over several days, or weeks, is an excellent technique for increasing listening. It’s easier to get people to come back more times a week than to listen longer in one day (they have obligations to get to – school, work, pilates class). Why not create your own transformational storyline? But how do you do it?
12 Qualities of Successful Program Directors
(by by Angela Perelli) PDs, if you struggle in some of these areas you’re not alone. Rarely can one person be all of these things, since programming requires both a mind for art and a mind for science, and each of us tend to lean one way or the other. In the areas where you are weaker, look for help. Hire a team that can balance your weaknesses, and “hire” your own personal board of directors to offer you guidance and help you grow. Looking ahead to 2012, here are 12 qualities you should strive for to help you succeed as a PD in this always changing industry.
10 Tips for Aspiring Program Directors
(by Angela Perelli) Great companies in our industry are always looking for innovative ideas and those people that can come up with them. If you are in the programming side of the business and have a desire to advance and become a program director, here are ten ways you can get an edge over others trying to aspire to become programmers. Above all, do not be afraid to tell your superiors your goals and ambitions so they are aware you have that desire to advance. Then, follow these guidelines to get there.
