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 Dr. Joachim de Posada is an international motivational speaker and author based in San Juan, Puerto Rico, who is fluent in English and Spanish. He specializes in sales, management, leadership, and team building and has worked in more than 50 countries. De Posada was awarded Most Distinguished Hispanic Speaker in the United States at the U.S. Hispanic Chamber of Commerce Convention in San Juan in 2007 and was named one of the Best 10 Professional Speakers in the United States by Hispanic Business Magazine in 2002. His motivational methods have been transferred to the sports world, where he has consulted in sports psychology for the NBA's Milwaukee Bucks and Los Angeles Lakers, Puerto Rican professional teams and Olympic teams. He is the main author of the book Don't Eat the Marshmallow ...Yet, which has been translated into 20 languages.
 Dr. Mary Beth McCabe has over a decade of experience in selling Spanish- and English-language, working with world-class companies like Novartis (Gerber Baby Foods), Pepsi (Ocean Spray), True Value Hardware, Excel Telecommunications, and American Airlines. She has helped hundreds of advertisers find and address the important Hispanic market with messages that succeed. McCabe started her career in radio in high school having founded a radio station at her school, and later became news and morning drive producer/announcer for a 50,000-watt University of Dayton-owned commercial Rock station. She co-hosted and produced a weekly syndicated talk show before moving to Chicago radio and into TV ad sales, and received her MBA from DePaul University. McCabe has participated in the well known San Diego Hispanic Advertising Day for the past 15 years and has taught marketing and advertising at four major universities.
 Wayne Ens, President of Ens Media, is an international marketing consultant and author who specializes in helping locally owned and operated business to grow against emerging multinational competitors. He's worked with radio stations, TV, newspapers, and billboard companies and has built a career on making advertisers in any medium more successful. Ens has taught marketing for the Canadian Institute of Management at Brock University and was managing partner of a successful retail advertising agency from 1981 to 1991. In the past year alone, he's has spoken to more than 6,000 business owners about creating Competitive Immunity for their businesses.
 Geraldo Rivera is an award-winning journalist and the author of seven books, including the recently released His Panic: Why Americans Fear Hispanics In the U.S., which examines the growth of the U.S. Hispanic population. He began his career at WABC-TV in New York, gaining an early reputation for investigative reporting with a series on conditions at the Willowbrook State School for the mentally ill that led to a government investigation of the institution. He's also an experienced foreign correspondent, having covered stories from countries including Pakistan, Afghanistan, Lebanon, Kosovo, Chile, the Phillippines, and Colombia. He's also been on the front lines of such high-profile stories as the O.J. Simpson trial, the Michael Jackson trial, and the aftermath of Hurricane Katrina. Rivera joined Fox News in 2001 as a war correspondent, covering Operation Enduring Freedom from Afghanistan and later heading to Bethlehem to cover the Israeli-Palestinian conflicts.
 Angelica Balderas (Angie), VP/National Sales for Bustos Media, started in the radio business age 16 and has held senior sales positions at three major Hispanic radio companies. In 1999, Balderas and business partners Juan Gonzalez and Amparo Perez Cook started KTTA FM (Kebuena 97.9FM) in Chula Vista, CA, and by they'd purchased a second station, KBBU/Modesto, CA. In January 2005 KTTA and KBBU were sold to Bustos Media, and Balderas took her current post with the company and doubled its national revenues in one year. And in September 2007 she accepted a new challenge, integrating television, radio, and online for Bustos Media's Northern California flagship market. Balderas currently sits on the board of the National Latina Business Women Association and is a member of the Us Bank Community Board, and is an active fundraiser for Hermanos a mentoring program for at-risk Latino youth.
 Jose Lopez-Varela, CEO of ADN Communications, has a well-rounded 15-year career in marketing and advertising that has included agency and client-side experience, both in the general market and the fast-growing U.S. Hispanic market. In his current role, he leads the ADN team in providing strategic vision and counsel to its clients, ensuring that their Hispanic communication is at once relevant, differentiated, and memorable. Lopez-Varela's experience includes stays at independent and multinational agencies, including stints as Managing Partner of CreatAbility and Managing Director of abece, the Hispanic marketing practice of Boston-based Hill, Holliday, Connors, Cosmopulos, owned by the Interpublic Group of Companies. He has led successful marketing and advertising efforts for brands like CVS/pharmacy, Nike, Royal Caribbean International, and MTV. Lopez-Varela currently serves on the board of directors of the Association of Hispanic Advertising Agencies as its Vice Chairman.
Isabella Sanchez is VP/Managing Director of Tapestry, a division of Starcom MediaVest Group and the largest  multicultural media company in the U.S.. She currently oversees Tapestry's growing Miami outpost, managing client accounts for Americatel, Kellogg's, H&R Block, Hennessy, Levi's, and Checkers/Rally's. Before joining Tapestry, Sanchez served as VP/Director of Media Services for the Bravo Group, a leading Hispanic agency and member of the WPP family. There she led media planning and the implementation of retail, packaged goods, and service account programs, leading Hispanic media initiatives for such blue-chip marketers as Cingular, AT&T Wireless, Chevron, Kraft Foods, Nabisco, and Land Rover. Sanchez currently serves as chairperson of the Association of Hispanic Advertising Agencies Media Committee, where she provides industry insight on Hispanic media trends and research.
 Rosa Serrano is Director/Planning & Buying for Lopez Negrete Communications, leading a team that develops strategic media solutions for Reliant Energy, Tyson Foods, Sonic Drive-Ins, and Mission Foods. In her 27 years in the industry, Serrano has been responsible for the successful launch of many advertisers into multicultural markets. She's created integration and promotional opportunities for clients that include the development of special programming segments that inform and entertain the Hispanic community, showcase products and services, and increase awareness and sales. Recognized for her insights into multicultural planning, Rosa has spoken at a variety of industry events.
 Marilyn Santiago is the President of Sunshine Integrated Solutions, a lifestyle-marketing boutique agency specializing in radio consulting, entertainment solutions, talent, and music marketing as well as brand solutions for the Hispanic market. A 20-year industry veteran, Santiago has served as Director of Programming, Operations Manager and Executive Producer for such companies as Hispanic Broadcasting/Univision Radio and Latino Broadcasting Corp. In addition to her agency work, she is currently a faculty member of the CSB School of Broadcasting and has won numerous awards for her works as an air on personality and program director.
 Pio Ferro, VP/Programming for Spanish Broadcasting System, has been in radio since age 14, when he ran the Sunday-morning public affairs show on WXDJ/Miami. When the station moved to a Spanish-language format, he took on the overnight show and ultimately became the PD/morning show host for El Zol 95. In 1994 he joined Heftel Broadcasting as PD/afternoons at KLVE/Los Angeles. He joined SBS in October 2000 and was named VP/Programming in October 2005.
 Jorge Guillen is Operations Manager of Lotus Communications' KLBN/KXOB, and KOQO in Fresno, CA. He started performing as a DJ when he was 12 years old, and began in radio in 1990, when he became a volunteer announcer for Radio Bilingue, a nonprofit station in Fresno. He joined Madera Broadcasting as a part-time announcer in 1992 and went to work for Z-Spanish Media (La Zeta) in 1993, where he rose to PD of KFIG (La Dinamita)/Fresno. Over the year's he's worked with radio groups including Entravision Communications, San Joaquin Broadcasting, Rak Communications, and, currently, Lotus Communications/Fresno, where he serves as OM of KLBN (La Buena), KOQO (La Super Q), and KXOB (Beso). He does afternoon drive on La Buena, as El Compa Jorge.
 Nestor "Pato" Rocha currently serves as VP/Programming for the Entravision Radio Division. He was appointed to this position in 2005, but has been a member of Entravision Radio's programming team since 1992. Rocha is one of the programming masterminds behind the creation of Entravision Radio formats, including the Spanish Contemporary "Super Estrella" and Regional Mexican "La Tricolor" networks. Rocha developed and launched Super Estrella on KSSE/Los Angeles market in 1996, making it the first Spanish-language contemporary hits music format of its kind. Before joining Entravision Radio, Rocha served as a programming executive at Latin Communications Group, later acquired by Entravision.
 Jose A. Santos is Vice President of Spanish Language Radio Language Programming for BMP Radio and President of Santos Latin Media. His 20-year career spans stations in markets including Bakersfield, Fresno, Dallas, Houston, Chicago, Las Vegas, Portland, and Los Angeles, where he programmed the legendary KLVE-FM (K-Love). In March 2007, Santos launched Santos Latin Media Corp. an independent radio consultancy that serves 22 radio stations in the West Coast and Texas, along with many BMP Spanish radio properties. Santos is a strong believer in community service; his community service endeavors include St. Jude Children's Research Hospital, the Los Angeles Mission, Rafael Rivera Community Center, and immigrations and community issues.
 Rich Tunkel is VP/National Group Services at Arbitron, overseeing all aspects of Arbitron's sales and service relationship with Clear Channel Communications, Univision, Entravision, and Spanish Broadcasting System. In addition to his National Group role, Tunkel serves as a key liaison with Arbitron's Hispanic broadcast customer base, including such notable organizations as Border Media Partners, Bustos Media, Liberman Broadcasting, Mega Communications, Radio Unica, and the Independent Spanish Broadcasters Association. In this role, he represented Hispanic broadcasters' interests during the introduction of language weighting and Personal Race/Ethnicity to the Arbitron diary service. Tunkel previously worked in the Arbitron Cable division, where he was manager of new business development. He has also served as VP/Radio Sales at Scarborough Research, overseeing radio sales and training efforts. Before joining Arbitron, Tunkel worked as an account executive for a radio sales division of Interep.
 Peter C. Remington is VP/GM of Spanish Broadcasting System-owned KRZZ-FM in San Francisco. A 27-year radio veteran, Remington started his career at WRKI in Danbury, CT, then moved to Eastman Radio for nine years as VP/New York Manager. His career has taken him to KFRC-AM & FM/San Francisco, KFMS-A M& FM/Las Vegas, and a six-year stint as VP/Regional Manager and National Sales Director at Cumulus Media.
 Carl Butrum has been President of the John Bayliss Broadcast Foundation since 2004. Under his direction, the foundation helps identify and recruit exceptional college students interested in radio for careers in the radio industry. Butrum is a respected veteran of radio sales representation and has trained and mentored hundreds of national reps over the years. Before joining Bayliss, he served as EVP/Director of Sales for Hispanic Broadcasting Corp., and prior to that was SVP/Corporate at Katz Media Group, a position he held following 12 years as President of Eastman Radio, where he began his industry career and rose through the ranks.
 Jerry Del Core is VP/Market Manager for BMP Radio, overseeing the company's four-station Austin, TX, cluster. Before joining BMP, he spent seven years as Regional VP and Market Manager for Clear Channel in Sacramento and Atlanta, where the cluster included Spanish Pop WWVA-FM (Viva), the market's first full-signal Spanish-language FM. Earlier in his career, Del Core spent 10 years as a GM and market manager in Norfolk and three years in the Raleigh-Durham, NC, market.
 Barry Fischer is General Manager of SBS/Interep, the Hispanic-dedicated sales team within McGavren Guild Radio, and also serves as Regional VP, responsible for all aspects of the rep firm’s performance for clients in the East. Before rising to this dual role in October of 2006, he was VP/Director of Sales for McGavren Guild's New York office. Fischer first encountered the radio industry through a summer internship as a Promotion Assistant at legendary rock station WNEW-FM/New York in 1991. In his current role at SBS/Interep, he oversees the efforts of the company’s Hispanic-dedicated sales team for clients including Spanish Broadcasting System, Davidson Media Group, and Mega Communications.
 Philip Gabbard is Director of Sales for Entravision Radio in El Paso, a position he has held since 2002. A 17-year broadcast veteran, Gabbard began in radio as an AE for U.S. Radio in El Paso in 1990. His radio sales and sales management career includes stints in Portland, OR; Evansville, IN; and Richmond, VA. Over the years, he's been associated with companies including Cox, Cumulus and Henry Broadcasting, and he has more than seven years of dedicated experience in Hispanic radio sales. In 2007, Gabbard became the first Medallas de Cortez Sales Manager of the Year for Markets 11+.
 Rockie Thomas, Associate Consultant/New Media for McVay Media, understands the true meaning of media convergence. Her integrated-media experience includes time with NRC Broadcasting, Emmis Communications, AMFM, and Chancellor Media. Thomas has also spent considerable time with such Internet-only companies as iM Networks/Sonicbox, XACT Radio, Spacial Audio Solutions, and Bid4Spots, and she runs three popular Internet-only radio stations under ChroniXradio.com.
 Ivan Braiker is co-founder and CEO of HipCricket. He began his 30 years in broadcast media as an AE with a CBS television affiliate in Las Vegas, but soon became co-owner and operator of a radio station in the market. In 1976, he took a position heading Belo Broadcasting's radio division, where he was recognized as a successful major-market GM. Braiker later co-founded and was President of Satellite Music Network, the first radio network to distribute live, 24-hour programming via satellite. He also built a series of radio networks, starting with Olympia Broadcasting, which became one of the first publicly held radio groups. He later co-founded and served as president of New Northwest Broadcasters, which grew under his leadership to hold more than 40 stations.
 Sonia Highet, Director/Customer Development for MediaSpan, has worked with radio stations, on the station and vendor sides, for nearly 20 years. Her first radio job was with KBRO-AM in Bremerton, WA, where she worked on-air and in production. She later took a part-time on-air position with KMPS-FM/Seattle and eventually moved into the promotions department full-time, managing the KMPS and sister KZOK's loyal-listener databases and working on the radio group's interactive programs. Highet moved to Los Angeles in 1996 to work as the Interactive Communications Director of Emmis' KPWR-FM, then became the Multimedia Services Manager for ABC's stations in L.A. In 1999, she moved to ABC's KGO-AM and KSFO-AM/San Francisco as Director/New Media. In 2003, Highet crossed to the vendor side when she became an Account Manager for MediaSpan. She is currently responsible for helping all of MediaSpan's clients increase their online revenue by using databasing, promotions, and innovative online tools.
 Richard Rene, VP/GM, U.S. Operations for Dload, has spearheaded the development of the company's U.S. operations since 2004, leveraging a background of 25 years of radio broadcasting and global business development. From 2002, Richard was owner and operator of Rene Global Associates, providing global business development, research, strategic planning, and networking in broadcasting, radio media production, and wireless communication, with clients including Premiere Radio Networks, TM Century, and a variety of companies based in the U.K., Australia, Hong Kong, and elsewhere. Before RGA, Richard was the VP/GM of a startup Southeast Asian division of austereomcm entertainment, a radio production, programming, and syndication company based in Melbourne Australia. From 1988 to 1996, he ran the international development and growth of Westwood One Inc.
 Rosemary Scott, Corporate Communications and Research Director for BMP Radio, has more than 20 years of experience in research, marketing, and public relations. Before joining BMP, she was South Texas Regional Director/Research & Marketing for Hispanic Broadcasting Corp., and she has also served as Director/External Public Relations for Tichenor Media System, Director of Hispanic Marketing for Waterman Broadcasting, and Director of Research and Development for TK Communications. Scott is widely recognized as an industry leader; she served on the RAB's Sales Advisory Council from 1998 to 2005, was named Chair of the Steering Committee for the NAB Radio Show in 2003, and served on the RAB Conference Planning Committee in 2006 and 2007.  Herbert M. Levin is considered one of Spanish radio's founding fathers. As President of Spanish Radio Productions, he curently acts as a management/marketing consultant to a number of entities serving the U.S. Hispanic community, including NextMedia Group and the Office of Cuba Broadcasting/Radio & TV Marti. Levin was formerly SVP and part owner of Spanish-language radio stations WQBA-AM & FM -- which, under his direction, became two of the country's most successful Spanish-language stations -- and WADO/New York. He was also the founder and majority owner of WSUA (Radio Suave) in Miami and co-founded Radio Unica, America's first satellite-delivered, Spanish-language, long-form talk radio network.. Levin has over 30 years of radio experience, having been an actor in radio drama and served as a newsman, sales representative, promotion manager, sales manager, general manager and station owner. Levin has also served as an Adjunct Professor of Marketing at Florida International University.
 Pieter Speyer is an attorney who specializes in U.S. immigration law, including visa work and litigation. He mediates and negotiates international contractual disputes and settlements, with an emphasis on private and governmental U.S.- Mexico Relations. In addition to his legal practice, Speyer hosts a Spanish-language radio talk show on Radio Hispana, a division of Uniradio, where he discusses immigration issues, immigration law, U.S. politics, and the power of the Hispanic vote.
 Jose Cancela began his media career as a sales trainee at the Univision affiliate in Miami, WLTV/Channel 23, in 1979. From that start, he has spent the last 25 years dedicated to helping define Hispanic U.S.A. -- from running his first TV station in Phoenix at the age of 27 to managing the station groups for both Univision and Telemundo to launching a startup National Hispanic Radio Network, to even running for mayor of Miami-Dade County. Today he is Principal of Hispanic USA Inc, a full-service Hispanic market consulting firm with offices in Miami and San Antonio.
 Darryl Brown of Darryl Brown Radio Consulting began his broadcasting career 30 years ago, landing a job at ABC Radio as Manager of Special Projects. These projects included working with the likes of legendary sportscaster Howard Cosell and his radio programs Speaking of Sports and Speaking of Everything. Darryl also worked on ABC coverage of the Olympics from '84-'94. In 1992, he helped expand the networks' sports presence by working with the launch team for ESPN Radio. Darryl moved to Dallas in 1994 to spearhead another major launch, of The Tom Joyner Morning Show. Doug Banks and and Michael Baisden soon followed. Brown's work in urban syndication eventually led to the formation of ABC's multicultural division and the birth of ABC Radio en Espanol -- which Brown currently consults, working with President Jim Robinson and VP/Hispanic Programming & Operations Elisa Torres.
 David Burgos is the head of Millward Brown's Multicultural Practice. With more than 12 years experience in the marketing research arena, Burgos' expertise encompasses market segmentation, new product development, branding, and communications research. He has conducted extensive qualitative and quantitative research across different industries, both in the U.S. and in Latin America. Burgos holds an M.B.A. from Esan University in Peru and has been professor of marketing research at graduate levels. In 2004, he authored a book that analyzes migration processes from rural areas to capital cities in Latin America (Ciudad de los Reyes... los Chavez y los Quispe). David is co-chair of the ARF's Multicultural Council.
 Robin V. Flynn is SVP of Kagan Media Appraisals, specializing in radio/TV consulting and valuations, and is a Senior Analyst/Assoc. Director at SNLKagan, contributing analytical commentary to such newsletters as Broadcast Investor, Cable TV Investor and Kagan Media Money, as well as Kagan databooks and research reports. Flynn has more than 20 years' experience in the analysis and valuation of the broadcast and cable industries. Before joining the firm in 1988, she was employed with the Overseas Private Investment Corp. and with Scudder, Stevens & Clark.
 M. Isabel Valdes is a pioneer in "emotional marketing," author, and public speaker. Her extensive client list includes corporations, government, and not-for-profits. A Stanford alumna, she founded HMC Inc., a marketing research firm, in 1987. Presently she heads Isabel Valdes Consulting and advises clients on "how to transform HeartShares™ into MarketShares©." Valdes is a member of PepsiCO's Latino Advisory Board, and a Trustee of the National Council of la Raza and the Latino Community Foundation. Her fourth book, Hispanic Consumers for Life, A Fresh Look at Acculturation,, was recently launched.
 Frank Montero is a co-Managing Partner with the law firm of Fletcher, Heald & Hildreth, focusing on telecommunications, broadcasting, media, and technology. His practice includes FCC regulatory counseling, corporate finance, asset and securities acquisitions, intellectual property, and real estate and commercial transactions. Montero was an appointed member of the Federal Advisory Committee on Diversity for Communications in the Digital Age, and he has served as Director of the FCC's Office of Communications Business Opportunities. Before his appointment Montero was a partner with the Washington communications law firm of Fisher Wayland Cooper Leader & Zaragoza. He is active in the area of Hispanic and Spanish-language media in the U.S. and Latin America, and is on the board of directors of the Independent Spanish Broadcasters Association, which he co-founded. Montero has served on the Diversity Advisory Board of the American Association of Advertising Agencies and has on the boards of the Minority Media & Telecommunications Council, the Capital Telecommunications Professionals, and the National Association of Hispanics in Telecommunications and Information Technology.
 Ralph Barlow serves as District Director of the FCC's Tampa Field Office. Barlow received a Bachelor of Science degree in Electrical Engineering from the University of Florida in 1971 and later that year went to work for the FCC at the Ft. Lauderdale monitoring station. In 1974, he was appointed Supervisor of the Tampa Office and currently holds that position. The Tampa Office, along with all other Regional and Field offices, became part of the commission's Enforcement Bureau in 1999. As District Director, Barlow is responsible for managing staff and resources in areas that include the investigation of unlicensed radio stations; interference to various radio services including include police, fire, marine, aviation, and other federal and local government agencies; enforcement activities including as EAS, radio frequency exposure, and tower painting and lighting.
 David Honig serves as Exec. Director of the Minority Media and Telecommunications Council, which he co-founded in 1986. MMTC currently represents 62 minority, civil rights, and religious national organizations in selected proceedings before the FCC, and it operates the nation's only full-service, minority-owned media and telecom brokerage. Honig has practiced communications and civil rights law since 1983, specializing in electronic redlining and race discrimination cases. He has taught and written extensively about issues in the intersection between civil rights and international and domestic communications. The National Law Journal has named Honig one of the 30 most influential communications lawyers. Honig serves on the National Urban League's Technology Advisory Council and as a member of the FCC's Advisory Committee on Diversity for Communications in the Digital Age.
 Jane Mago, NAB Sr. Vice President and General Counsel, is responsible for reviewing the NAB's pleadings before the FCC, the courts, and other administrative agencies. Her areas of expertise include constitutional issues (including First Amendment matters), FCC ownership rules, political broadcasting, EEO, administrative law, enforcement and licensing matters. Mago joined the NAB in 2004 after more than 26 years at the FCC. Her work at the FCC included many high-level positions, such as General Counsel, Chief of the Office of Strategic Planning and Policy Analysis, Deputy Chief of the Enforcement Bureau, and legal adviser to three commissioners.
 Gloria Tristani is Of Counsel at the Washington, DC-based law firm of Spiegel & McDiarmid LLP. Tristani is a former FCC Commissioner and was most recently President of the Benton Foundation. While an FCC Commissioner, (1997-2001), Tristani advocated for minority ownership of broadcast properties and for Equal Employment Opportunity rules. In addition, she served for several years on the New Mexico State Corporation Commission, the first woman elected to that commission, and became its Chair in 1996. In 2002, she was the Democratic candidate for the U.S. Senate in New Mexico. At Spiegel, Tristani represents and counsels clients regarding broadcasting, cable, wireless, and other telecommunications-related issues. She currently serves on the FCC's Consumer Advisory Committee, which is focusing on the digital television transition.
 Jeffrey T. Hinson is President and CEO of Border Media Partners, a privately held radio broadcasting company with English- and Spanish-language stations located in Texas and Mexico. In 2004, Hinson became the Exec. Vice President/CFO of Univision Radio, the largest owner/operator of Spanish-language radio stations in the U.S.; and the same year he was also named Executive Vice President/CFO of parent Univision Communications. He retained this position until 2005, when he became a consultant for the company. From 1997 through 2003, Hinson was Sr. Vice President/CFO of Hispanic Broadcasting Corp. that merged with Univision in 2003. Hinson currently serves on boards of directors of TiVo, Windstream Corporation, Live Nation Inc., and Border Media Partners.
 Jeffery A. Liberman is President of Entravision Communications Corp.'s radio division. He joined the company in April of 2000 as COO/Radio after Entravision purchased Latin Communications Group and was later promoted to his current post. Liberman is a 30-year radio veteran with a strong background in Spanish-language radio. He began his career in 1974, at KLVE-FM and XEGM-AM, both serving the Los Angeles market. In 1976, KTNQ-AM, also serving the L.A. market, was acquired by the owners of KLVE, and Liberman was instrumental in converting the station from an English-language CHR format to a Mexican Regional format with the first high-profile, on-air Latino announcer, Humberto Luna. Liberman was quickly promoted to OM for KTNQ and KLVE, and in 1987, after the stations were sold to Heftel Broadcasting, he rose to Station Manager. In 1992, Jeff moved to the San Francisco Bay Area and joined Latin Communications Group, where he oversaw operations and localized network formats for the company's 17 radio stations.
 Marko Radlovic is Executive Vice President and COO of Spanish Broadcasting System. Radlovic has served in several capacities at SBS since joining the company, from Vice President/Sales for Los Angeles to Chief Revenue Officer. He was previously Southern California Market Manager with Cumulus Media and before that, Vice President/General Manager for AM/FM Inc./Los Angeles.
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