Current Issue:

Current Issue
On The Cover:
Eddie "Piolin" Sotelo

The Hispanic Radio Conference Issue

On the Cover:
Angelo Cataldi
The Sports Radio
Conference Issue

Click here to subscribe to Radio Ink.

Radio Ink Writers

User Feedback

Compound Sales

Add a Comment

(5/5/2014 2:43:14 AM)   Flag as inappropriate content
hermes t¨¹cher outlet Radio Ink Magazine
hermes usa

- hermes usa
(1/10/2014 1:59:44 AM)   Flag as inappropriate content
This essay by Wayne does not address the key factor: client ROI. If a client sees good ROI with radio or any medium, they will increase their spending. If the client does not see ROI performance, they will eventually eliminate that medium. Pure and simple. ... Giving the client tickets and other gimmicks like that to obligate the client, are old school and do not work in this new digital era.
- Bob
(1/8/2014 1:40:21 PM)   Flag as inappropriate content
Stop power-leaning, ahole!

Add a Comment