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The One-Page Proposal Clients Love

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(9/19/2014 6:29:17 AM)   Flag as inappropriate content
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(3/26/2014 4:36:35 AM)   Flag as inappropriate content
I don't understand why you use the client’s cost of merchandise in your calculation.
If the profit margin was smaller, say 20%, your "goal" would be to add only 9 customers ($1000/($150*.8))
You should use the marginal profit per customer to get the number of customers needed to cover your $1000 per week campaign

- OH555

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