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Emmis CEO Jeff Smulyan




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Catering To The Bottom-Feeders



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(6/22/2013 1:22:44 AM)   Flag as inappropriate content
Paul, you indicate that for the last 35 years, you've used all the same businesses for pretty much all your spending. Ok. But with all respect, your saying that, reinforces one advertising theory, that it makes no sense to advertise to the 35+ older demo, because they "are set in their ways" and will not try out new businesses or services...your statement matches that thinking.
- Bob
(6/21/2013 12:52:01 PM)   Flag as inappropriate content
Hey Marshall, thank you for using your real name. You're confused. I've had florists, hardware stores and restaurants on the air that were absolutely not squirrels. Squirrels are time-consuming accounts with teensy little budgets.
- Paul Weyland
(6/21/2013 2:44:29 AM)   Flag as inappropriate content
Hey! You left out shoe cobblers!
- Lew D.
(6/21/2013 2:43:06 AM)   Flag as inappropriate content
Florists? Hardware Stores? Restaurants? Aren't these the "squirrels" you said to keep away from last week? Make up your mind man.
- Marshall Erickson


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