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(4/13/2013 12:18:27 PM)   Flag as inappropriate content
Unfortunately, this thinking of telling a business about their business is outdated. Business owners for the most part now, realize that when media reps are talking about their (client) business, it is patronizing them. Rather, owners want to know- what specifically does a rep offer, what specific ROI are we going to deliver? And in fact, many business owners get offended, when we get too much into their business.
- Bob M


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