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Consumers Want Radio In The Dash



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(3/14/2013 11:12:03 AM)   Flag as inappropriate content
Look at these defeatist comments. When given evidence that people want dash radios, strongly, the commenters poo-poo it. The dashboard "controversy" is contrived. The comments uttered at RadioInk's gathering were from an uninformed party, upended by her boss 2 days later. Dashboard am/fm radios are staying. Do you programming prima donnas get it?
- Mel
(3/14/2013 11:08:01 AM)   Flag as inappropriate content
It's not really about the technology. It's about making our kind of radio entertaining, informational, relevant and appealing to audiences and advertisers.

That these represent the matters we have let slide might be a factor in securing the future of terra-radio and its availability in the dashboard as non-issues.

- Ronald T. Robinson
(3/14/2013 11:02:09 AM)   Flag as inappropriate content
Once towers and transmitters are a thing of the past, and we are all only connected online, God help us when the internet is knocked out and we're all in the dark in a national emergency...terrestrial radio is a vital part of our national defense and mass communication...
- Bill D.
(3/14/2013 11:00:11 AM)   Flag as inappropriate content
The next generation will not care. We should accept and embrace that now, rather than kid ourselves.
- Dave Woodward
(3/14/2013 10:58:17 AM)   Flag as inappropriate content
Once transmitters and towers are a thing of the past (in other words, once they aren't needed as a means of delivering content) the AM/FM bands will also be a thing of the past. Let's be careful not to buy into research that makes us all feel better about our selves.
- Curtis P.
(3/14/2013 10:57:55 AM)   Flag as inappropriate content
Chuck,

I'm not sure if you've been in a car that's been mfg. in the last 10 years but the dashboard is already very interactive. Cars like BMW's, which use something BMW calls iDrive, rely on lots of user input while driving. I don't think any mfg. is calling for texting while driving, quite the opposite, but in terms of engaging with entertainment while driving we are already there.

- New Cars
(3/14/2013 10:36:03 AM)   Flag as inappropriate content
I fear the new dashboard will become as dangerous as texting and driving.
- Tom in KS


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