Current Issue:



In the April 21 issue:
Cover Interview With
Cumulus Media's
Jon Pinch


Click here to subscribe to Radio Ink.






Radio Ink Writers




















Pallad Hired By iTunes

12-10-13

As was rumored for several weeks, former Cumulus Media VP of Sales Mike Pallad will oversee ad sales for iTunes Radio internationally. AdAge speculates that the Pallad hire suggests Apple plans to make a stronger play at the $1.56 billion U.S. digital radio advertising market. One media buyer said the executive should gain traction quickly among agencies. Pallad was #37 on Radio Ink's 2013 Most Powerful People in Radio list.


 
Advertisements

Advertisements