Blum Joins CBS Radio In New Position
Alan Blum is the new VP of Branded Content Solutions at CBS Radio. In this newly created position, Blum will work directly with marketers to develop cross-platform programs for advertisers. Blum joins CBS Radio from Re:Vision, a NYC-based advertising agency he founded in 1993, and where he also served as President and Executive Creative Director. Blum will report to Altitude Group Executive VP and CMO Rich Lobel.