Current Issue:

Current Issue

On The Cover:
Cumulus Chairman Jeff Marcus

Click here to subscribe to Radio Ink.

Radio Ink Writers

Source: The Old Arbitron Sliced Nearly in Half


When a big company purchases another big company, one way the new company saves money -- also known as synergies -- is with layoffs. Thursday, Nielsen began layoffs at the former Arbitron company. According to sources at the former radio ratings company a little less than half of the employees, or about 500, were fired yesterday. Former Nielsen CEO David Calhoun said at the time the deal was announced that there would be $20 million in cost synergies. In October, former Arbitron CEO Sean Creamer and Debra Delman, the former CFO were the first to go. Nielsen closed on the $1.26 Billion purchase of the radio ratings September 30.

Nielsen did not provide any specific names or departments but did send us the following statement: "As part of the integration of Nielsen Audio, Nielsen is implementing changes across the company to enhance growth and to align our resources to meet and exceed client needs. These changes will improve productivity and innovation for the benefit of our organization, clients, and shareholders."

(2/27/2014 2:45:54 PM)
Be quiet

- Pablo
(2/1/2014 9:36:06 PM)
As usual with layoffs - they got rid of all the talent and kept all the muck who suck up. Its onebig toxic dump now. I'd rather have cancer than stay a second longer.

- ecim
(11/27/2013 10:29:28 AM)
Arbitron employees run as fast as you can. You can run from Nielsen but you cannot hide. And yes, many Nielsen employees were also affected.

- Anyone
(11/25/2013 1:37:20 PM)
My husband worked for 39 years with Arbitron. He was a few months away from retirement. Who's going to hire a 61 year old man. Thanks Neilsen for putting us into bankruptcy.

- Donna
(11/19/2013 4:51:18 AM)
Just wait. The rest of the employees will be laid off as soon as they train their new (& cheaper) replacements. They bought Arbitron for one thing only - technology: Arbitron's meter. Arbitron paid their employees well - nielsens reputation is getting very poor. Integrity & transparency doesn't exist in their world.

- Byeradio

Add a Comment | View All Comments


Send This Story To A Friend