OneGo Launching Local Mobile App For Radio
Digital technology company OneGo says it will be launching an app specifically for radio stations and their local advertisers on February 10, 2014. The app will be free to stations, their advertisers, and their listeners. It's called "deal mobile" and will operate on both Android and iOS platforms, and feature discounts in all consumer product and service categories offered by affiliate radio station advertisers. OneGo says it does not take a cut in the revenue from products and services sold on its app.
CEO Agnia Grigas says, “For the first time, radio stations have the unique opportunity to expand into the burgeoning app category without the need to invest in developing and building their mobile app or cover any of the ongoing operational costs. We are confident radio stations – and their advertisers – will find OneGo™ to be an outstanding local marketing service.”
The OneGo customized app will include the logos of radio station affiliates and be made available on an exclusive one-radio-station-per-market basis.