Auto Sales Continue to Sizzle
Official numbers are due out today, however, an early peak from the Washington Post has August as the best month for radio's biggest ad category, since before the recession. Analysts are predicting as many as 16 million new-vehicles sales in 2013. The record was 17 million set before the economy imploded. The Post story cites several reasons for a strong 2013.
Why are consumers purchasing a record number of automobiles?
The average age of the U.S. car and light-truck fleet is more than 11 years.
Interest rates are near-record lows.
Lease deals and loans to people with less-than-spotless credit have become more widely available.
The average amount buyers borrowed for a new-car loan has increased to $26,526, up from $25,714 a year ago.
Read the full Post story HERE
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