Current Issue:

On The Cover:
Bob Pittman & Richard Bressler

Click here to subscribe to Radio Ink.

Radio Ink Writers

About That Mobile Monetization


Pandora has been able to do what radio has not: generate significant revenue from mobile. In the quarter that ended January 31, Pandora generated $80.3 million from mobile. That's an increase of 111 percent over the same quarter one year earlier ($38 million).

For the year, Pandora doubled mobile revenue to $255.9 million. Even better news for Pandora is that mobile revenue is climbing faster than the growth of mobile listening.

(3/7/2013 11:53:36 PM)
Isn't radio in a car mobile?

- Steve

Add a Comment | View All Comments


Send This Story To A Friend

Images From Forecast 2015
November 19, 2014 in New York. Click anywhere on an image to advance to the next.

Get the flash player here: