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Rutkowski & The Social Media Reality Check
2-25-2013
How do you find out the truth about social media? By learning about the lies. As Ken Rutkowski says, "People say a lot of dumb things about social media. Once a wrong idea hits the pundit echo chamber, it takes on a life of its own. When repeated enough, even the most absurd falsehoods about social media become 'true' through repetition."
Rutkowski is co-founder of Business Rock Stars and founder of the METal group (Media/Entertainment/Technology Alpha Leaders), and he's a leading consultant to everything from startups to multi-national corporations, as well as a much sought-after speaker.
At Radio Ink's Convergence, happening next week in California, he'll deliver a much-needed "reality check" on social media. Rutkowski will talk about some of the biggest social media lies that lead you down the paths that waste your time and money -- and, just as bad, that don't lead to the kind of connection with your listeners that you want and need. In the quick-changing world of social media, it's as important to know what not to believe as it is to know what's really worth investing in. Ken Rutkowski will explain it all, and you need to be there to hear it.
Your station can use social networking to deepen relationships with advertisers and audience and as a tool to generate revenues. Find out how by attending Radio Ink Convergence, which will be held March 4-5 at the Santa Clara Convention Center in California's Silicon Valley. Register today!
Click here for the complete Convergence agenda.