GEICO Remains Radio's Top Advertiser
With nearly 59,000 spots aired, GEICO was once again the number one radio advertiser for the week (2/18-2/24) according to Media Monitors. McDonald's holds the number two spot (28,181) and The Home Depot moves up from number four to three (27, 024). Rounding out the top five are two big movers, Wal-Mart (22,332) and State Farm (21,301). Wal-Mart was number 14 last week and State Farm was number 12.
(2/27/2013 11:50:42 AM) |
Can anyone tell me if GEICO buys Radio at negotiated lower rates ("remnant rates")? That is what they do when buying print. Thanks for any info --
|- Robert Jenkins|
(2/26/2013 11:16:25 AM) |
HOw about spanish Radio ???
|- antonio Rabago|
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