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Analyzing The Radio One Markets


In Radio One's four largest clusters, revenue in Washington, D.C. was the big winner, up 38 percent, a lot of that due to political and government advertising. Baltimore was up 11.2 percent and Atlanta gained 7.4 percent. But it was Houston, only up 4.6 percent, that Radio One CEO Alfred Liggins was raving about. "The Houston market is on fire. The market is healthier than it's been in many years." Philadelphia and Raleigh were the only two Radio One markets that reported a decline in revenue.