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Sirius Teams With Nissan, Competes With OnStar


Sirius XM says Nissan has selected SiriusXM as the exclusive provider of a comprehensive suite of premium telematics services for Nissan branded vehicles, including 24/7 emergency support for accidents, stolen vehicle tracking and roadside assistance. Customers will also get a consolidated bill for their audio entertainment and a central site to manage subscriptions.

Sirius XM CEO Mel Karmazin said, "Offering telematics services is a logical next step for SiriusXM, building on our advanced in-vehicle technological capabilities, subscriber management expertise, and proven experience providing national service to drivers. SiriusXM is the leader in subscription services to the car and our remarkable and sustained growth has been driven by our ability to deliver unparalleled audio entertainment and services to vehicles. Our critically acclaimed satellite radio service, now coupled with dynamic and full service telematics, offers the support that drivers want and need on the road and strengthens our relationship with Nissan."

"Nissan aims to provide more than just innovations in driving performance, fuel efficiency and safety," said Trisha Jung, Director, Nissan Connected Services. "Being the first car company to launch these telematics services allows us to further enhance the whole customer driving experience by providing the finest audio entertainment and data services that meet the growing expectations of the connected driver. After working with SiriusXM for more than a decade, we are excited about bringing world-class telematics services to our customers."

(9/26/2012 10:46:38 AM)
This is a good move for Sirius/XM. Should bring in a lot of revenue without much additional expenses. It's obvious that Sirius/XM has become much more than just a national radio service.

- Barry O'Brien

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