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Network Radio's Reach: 184 Million


Network radio reaches 184 million people 12+ each week, Arbitron reports in its September RADAR network radio ratings. That means about 71 percent of the 12+ demo heard one or more network radio commercials in an average week of the survey period.

Additionally, commercials heard on the 47 RADAR networks reached 70.9 percent of person 18+ (167.7 million people), 70.2 percent of people 35+ (115.2 million people), 73.5 percent of persons 18-49 (98.9 million), and 74.1 percent of persons 25-54 (93.6 million).

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