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MRC Rewards Triton With Additional Accreditation


Additional Accreditation from the Media Ratings Council is for Webcast Metrics, which is Triton's online measurement platform that is census-based and reports on server-side audience data. MRC Executive Director George Ivie (pictured) said, “We applaud Triton Digital’s ongoing dedication to delivering quality measurement solutions for the media industry. Webcast Metrics’ continued MRC accreditation speaks volumes about its commitment to industry leadership in online audio measurement.”

Triton Digital Chief Compliance Officer Rob Favre said, “In a competitive measurement landscape where accreditation is a very challenging feat to achieve, this stamp of approval from the Media Rating Council is more important than ever. Our customers represent some of the largest online and traditional radio providers, and they’ve come to expect the level of quality measurement and reporting that Webcast Metrics provides.”

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