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Salem Signs Three Year Deal With Triton Digital

7-11-2012

Triton Digital says the deal makes them the exclusive streaming provider for all 94 Salem stations. Salem will now utilize Triton's entire suite of products including streaming, Webcast Metrics, Campaign Manager and Royalty Reporter. Triton will also provide server-side recordings of shows from the Salem Communications network in order to automatically create RSS feeds for podcasts as part of the deal.

Triton Digital COO Mike Agovino says, With the addition of Salem Communications, were now providing streaming delivery for 18 out of the top 25 radio groups in the U.S. and serving 24 of the top 25 in some capacity. The streaming radio market is extremely competitive, so weve built Tritons services to help stations navigate it effectively, increase audience engagement levels and ultimately maximize profitability by selling more targeted ads.


 
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