Swenson Shakes up Sales Team in D.C
CBS Market Manager Steve Swenson makes several changes to his team in DC. Swenson realigned top management at FRESH FM by moving Danny Bortnick, VP and Director of Sales and GSM of WNEW, to GSM of FRESH FM. Bortnick also retains the DOS responsibility with this change. Moving into the GSM role at WNEW is Patti Cochran, formerly Local Sales Manager at WNEW. Michelle Litman, WNEW’s Retail Sales Manager, becomes WNEW’s Local Sales Manager. Ernie Fears, former GSM at FRESH FM, moves into a newly created role in the CBS DC cluster, Director of Agency Sales.