How Many Markets Will Overlap in the Deal of the Decade?

What happens when you have 347 stations in one pot, 225 stations in another pot and you throw them all together in one big pot and mix them together with a $2.4 Billion stick? You might think there would be a lot of overlap. Well, not so fast. And, perhaps this is one of the reasons Lew Dickey and company decided this was a deal they had to have, sorry Mr. Field. When the deal closes Cumulus will have a home in 120 markets. We looked at all of them so you can see how the two groups match up.
We've highlighted the markets in blue where both Citadel and Cumulus have stations. In Dallas, Cumulus owns KPLX, a country format and Citadel has KSCS, also country. Also in Dallas, sports station KTCK for Cumulus and Heritage News/Talker WBAP in the Citadel column. In all Cumulus has 4 in Dallas and Citadel has 2. In Atlanta, Citadel has 2 (Oldies and Country) and Cumulus has 3 (CHR, Rock and Alternative). In Harrisburg Cumulus has 5 stations and Citadel has 3. Amazingly in a deal this big, there are not too many markets where both own stations. Here is the complete list.

CUMULUS CITADEL
Abilene Albuquerque
Albany Allentown
Amarillo Atlanta
Ann Arbor Augusta
Appleton Baton Rouge
Atlanta Binghamton
Bangor Birmingham
Beaumont Boise
Bismark Charleston
Bridgeport Chattenooga
Cedar Rapids Chicago
Cincinnati Colorado Springs
Columbia, MO Columbia, SC
Columbus/Starkville Dallas
Dallas Des Moines
Danbury Detroit
Dubuque Erie
Eugene Flint
Faribault/Owatonna Grand Rapids
Fayetteville AR Harrisburg
Fayetteville NC Knoxville
Flint Kokomo
Florence Lafayette
Fort Smith Lancaster
Ft. Walton Beach Lansing
Grand Junction Little Rock
Green Bay Los Angeles
Harrisburg Memphis
Houston Minneapolis
Huntsville Modesto
Indianapolis Muncie
Kalamazoo Muskegon
Kansas City Nashville
Kileen-Temple New Bedford
Lake Charles New London
Lexington New Orleans
Macon New York
Melbourne Oklahoma City
Mobile Portland
Monroe Portsmouth
Montgomery Presque Isle
Myrtle Beach Providence
Nashville Reno
Odessa Midland Saginaw
Oxnard-Ventura Salt Lake City
Pensacola San Francisco
Poughkeepsie Springfield
Quad Cities Stockton
Rochester Syracuse
Rockford Tri-Cities
San Francisco Tuscon
Santa Barbara Tuscaloosa
Savannah Washington DC
Shreveport Wilkes Barre
Sioux Falls Worcester
Tallahasee
Toledo
Topeka
Waterloo
Westchester
Wichita Falls
Wilmington
York
Youngstown
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(3/11/2011 5:20:10 AM) Cumulus doesn't have any Columbia SC stations. |
| - Rob |
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