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Census Bureau Looks At Radio Revenue

January 27, 2011: The U.S. Census Bureau releases revenue reports for a number of industries, including radio, and its radio broadcasting numbers reflect the sharp declines felt by the industry in recent years; after coming in at $17.4 billion in 2005, revenues moved up to $18.5 billion in 2006 and rose to $19 billion in 2007 -- but fell to $18.3 billion in 2008 and to $16 billion in 2009.

Network radio was less volatile, bringing in $3.8 billion in 2006, with that rising to $4.1 billion in 2007 and moving up again in '08, to $4.3 billion. That held steady in 2009. 

Radio station revenue was $14.4 billion in 2005, moving up to $14.6 billion in 2006 and rising again, to $14.9 billion in '07, but then dropping to $14 billion in 2008 and again, to $11.7 billion, in 2009 -- a 16.2 percent year-over-year decline.

The report can be found here, under "Information Services Sector."


 



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