Nielsen: More Homes Going Cellphone-Only
December 21, 2009: The latest edition of the "Nielsen Convergence Audit" survey on voice, video, and data found that while 88 percent of U.S. homes now have a cellphone, most still keep a landline.
But the number of cellphone-only households is growing: Nielsen reports that, as of the second quarter of this year, 21 percent of U.S. households have only a cellphone, up from 18 percent in Q2 2008 and 15 percent in 2007. The gain comes both from households that have dropped landline service and from young adults starting new CPO households.
More on the survey here.
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