USRN Signs Distribution & Sales Deal With BA
November 11, 2009: United Stations Radio Networks and Broadcast Architecture have signed a a multi-year partnership deal, with USRN taking on affiliate relations and ad sales for BA. BA will soon be an independent operation, as Clear Channel has agreed to sell its share in the consultancy and Smooth Jazz programming provider to BA President Allen Kepler. The agreement covers the BA Smooth Jazz Network and the Kepler-hosted Smooth Jazz Weekend and Smooth Jazz Top 20 Countdown.
"Our relationship with Broadcast Architecture goes back nearly 15 years, and we're big believers in what they do," USRN President/COO Jim Higgins said. "We also believe that there's a fantastic opportunity in today's radio climate to help them to expand the reach of their services as well as increase their revenue streams."
Kepler said, "The team at United Stations completely understands our world both creatively and on the business side. Smooth Jazz remains the most unique format in radio and offers advertisers access to the most affluent and exclusive audience reached by the medium. We're extremely excited about our future with USRN as our partner."
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